Abbey Case Study
Sales Communication
"We couldn’t be without it!” Jo Childs, Abbey
The challenge
Abbey is the sixth largest bank and one of the largest providers of mortgages and savings in the UK. With sales staff throughout the country they need to be able to keep teams up to date on the latest sales figures and Key Performance Indicators (KPI’s).
Regional Manager Paul Bromfield joined Abbey 6 months ago, knowing his new team needed the capability to use voice and text services. He made a call in to Rapide to make this happen.
The solution
Rapide set Paul Bromfield up with a Rapide account within 24 hours so he was able to send voice and text messages to his sales teams straight away.
He has the capability to send voice or text messages to his team. A text message is 160 characters – short and to the point whereas a voice message can be up to three minutes long providing a longer, more detailed and personal message.
Jo Childs, PA to Regional manager Paul Bromfield, is very impressed with the service from Rapide,
“Using Rapide means we can get messages to the sales teams quickly and easily with very little hassle. The same message is delivered to every contact keeping the key messages consistent.
“Having voice and text enabled gives us the freedom to send short and sharp or more detailed messages to the sales teams.
“We’re so impressed with Rapide that we had to get it set up straight away when we moved to Abbey. We couldn’t be without it now!”
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