The Co-operative Pharmacy Case Study

Save valuable time and money

by sending a ‘Rapide’

By using Rapide to send text messages to field based Locums instead of calling them directly the
Co-operative Pharmacy has cut the time it takes to contact emergency replacement employees by more than half.

“Before using Rapide it would take 20-30 minutes to contact a Locum - If we were lucky - but in more remote locations it could take as much as an hour, and all this time the branch would be closed. Rapide benefits our business so we can get our pharmacies up and trading with minimal delay and can continue providing a service to the local community.”

Ifti Khan, Scheduling Manager, The Co-operative Pharmacy

The Co-operative Pharmacy send a text message or a ‘Rapide’ straight to emergency Locum's mobile phones. The message reaches all phones instantly and has a reply method so the Locum can let them know their availability. This has reduced the lost trading time for branches, enabled a swift communication process and increased morale of colleagues.

“Rapide text messaging has provided my co-ordinators with a new innovative method of contacting Locums. Using the texting service has now become part and parcel of the job and is built into our Standard Operating Procedures (SOPs).”

Ifti Khan, Scheduling Manager, The Co-operative Pharmacy

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