Don’t lose your customers – listen to what they have to say.



A survey of more than 10,000 people found that more than 1 in 4 customers would consider switching banks as they were unhappy with their current one.

Listening to what your customers have to say can not only prevent disgruntled ones from leaving but can also help your business grow and prosper.

First Direct proactively gather their customers’ feedback and show their results on their website - regardless of whether they’re positive or negative. In a recent ‘customer satisfaction’ survey by Which, First Direct scored 83%, higher than the big 5 UK banks. As well as this, research showed that 77% of their customers would recommend them to a friend.

With Rant & Rave you can listen to what your customers have to say in real-time. Whether it’s a call enquiring about a mortgage, a recent online transaction or an interaction with a cashier in a branch, we capture feedback enabling you to acquire valuable insight.

The information collected can then be used to improve your services, and communicate directly with your customers. It doesn’t all have to be about the negatives. You can use your positive comments to promote your services and highlight your strengths.

Let us show you the power of Rant & Rave

Our services help you capture, process, present and action the insights hidden in countless customer comments across your organisation, by enabling customers to respond to you with ease. The Rant & Rave Sentiment Engine then analyses that content for patterns and presents the results on a simple web-based dashboard - in real time.

To get you started, we run a FREE Sentiment Challenge ... and it's already working, for companies including Premier Inn, Honda, Audi, Virgin Active and Burger King.



What is a FREE Sentiment Challenge?

You provide us with free form customer verbatims and we analyse them using our market-leading text analysis software. Don’t worry if you haven’t got any comments, we’ll use our aggregator to search the web for comments left about your organisation.

What you get

Our award winning solution will give you your own Dashboard which includes:

• Categorisation of comments

• Sentiment scoring of every comment

• SWOT Analysis

• Tag cloud of most popular words and phrases

To take part in the Challenge, contact us today on 02476 011910 or email us at marketing@rapide.co.uk

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