Premier Inn reduces no show rates and increases restaurant bookings with Rapide Communication

Premier Inn, the largest and fastest expanding hotel chain in the UK, is deploying Rapide Communication's enhanced text service to send guests booking confirmations, reduce no-show rates, increase dinner bookings, and provide maps and directions.

This enhanced service is an extension of the Booking Confirmation Service provided by Rapide Communication, which sends out reservation details to around 1 million customers per year.

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