Consumer and Employee Engagement News
Automating the automakers: how carmakers can drive service consistency
23 August 2010
 |
Today's car is an amazing example of engineering integration. But aftersales - with its diverse network of dealers, franchises and licensees - brings yet another layer of complexity to an already complex process.
The only way to monitor service consistency across this extended organisation is to stay in touch with the people who matter - your customers - at precisely the right moments. This Thought Bubble lists some ideas for doing so.
more »
|
New LinkedIn Group - Automotive Customer Experience Professionals
18 August 2010
 |
Our LinkedIn group will allow automotive customer experience professionals to share best practices. Topics will include collecting customer feedback, measuring customer value and driving change at key customer touchpoints.
Click here to join » |
Ricoh UK Ltd - Save time & improve customer service
05 August 2010
 |
By using Rapide's engagement solutions Ricoh save 3 hours per communication, making sure their customers are kept informed and their service levels are high.
more »
|
Reward loyalty, encourage repeat business and protect revenue
15 July 2010
 |
Recent research has revealed that just a 10% increase in customer retention can result in a 30% increase in the value of a company. Similarly on average repeat customers spend 33% more than those who are making a first time purchase. Our latest article explores the importance of repeat business and how to keep your customers loyal.
more »
|
Rapide Celebrates 10 years
07 July 2010
 |
Rapide celebrated its anniversary on Thursday. To mark the occasion and to reward staff for meeting the ambitious financial target they had set for them this year MD Nigel Shanahan has offered each of his 26 employees the chance to follow him to the bright lights of Las Vegas.
more » |
Text Analysis
12 May 2010
 |
Collecting customer feedback is only part of the customer engagement challenge. The key to making the most out of your feedback is to truly understand it. Find out how text analysis can help you gain insight quickly; find weaknesses, identify opportunities and help build brands, products and services.
more »
|
Top Tips to Engage Your Customers and Drive Revenue
26 February 2010
 |
Here at Rapide we are specialists in Consumer Engagement - over a 1/3rd of The FTSE 500 rely on our services. We feel it is important to share our knowledge and experience with our customers, so we've put together 7 tips to help you engage your audience and increase revenue.
more »
|
Automated & Event Triggered Emails
10 February 2010
 |
Event Triggered Emails are a brilliant way to increase extra revenue from existing and potential customers and generate return/repeat business, whilst re-enforcing brand loyalty and customer retention, and not to mention increase site traffic.
more »
|
Adverse Weather is a fact of British Life. So why does it always seem to take us by surprise?
18 January 2010
 |
Sometimes it takes something that affects us all to show just how effective a solution can be. When the country was panicking about the snow, some organisations were already reassuring customers and instructing staff by communicating through Rapide.
more »
|
Make sure you maintain momentum through the Christmas period
26 November 2009
 |
Depending on the business you're in, Christmas can either be a time when things seem to slow to a stand still or the busiest time of your year! Either way, Rapide can help you to inspire, motivate, and focus your workforce throughout this period. Click below for some ideas on how to communicate in a fresh way this Christmas.
more »
|
Research suggests that 75% of customer feedback remains unread
28 October 2009
 |
Research by Warwick Business School has revealed that companies are unable to manage the increasing volume and complexity of customer insight. The research looked into how humans analyse feedback compared to the leading text analysis software. Discover why, without technology, organisations are unable to analyse feedback in a meaningful way; processing the data manually isn’t cost effective and takes far longer than it should.
more »
|
When you have great news to shout about, how do you get heard above a market full of bad news?
13 October 2009
 |
When Barclays reached year end with record results and profits it was of the utmost importance that senior management took steps to ensure that this great news was delivered to all employees quickly and effectively. Rapide provided a communication package designed to have maximum impact.
more »
|
6 trends changing Voice Of the Customer
17 September 2009
 |
According to Forrester Research, the problems with Voice Of the Customer programs aren't the result of misguided decisions. Instead, these efforts represent well-intentioned approaches based on the limitations in existing technologies and known best practices. However times are changing. A number of trends are radically changing the approach that customer experience executives should take in their Voice Of the Customer programs.
more »
|
Report from the World Mobile Marketing Association Forum Berlin, Germany.
17 September 2009
 |
Read the latest report from Rapide's Managing Director Nigel Shanahan following his return from the World Mobile Marketing Forum hosted in Berlin, Germany. There were some interesting and thought provoking examples of mobile marketing, all of which perfectly highlighted how the area can be of huge value to any business looking to be innovative and dynamic.
more »
|
England win the Ashes once again! Read how Rapide help the ECB get their message across.
27 August 2009
 |
England have once again done the nation proud and defeated the Australians in The Ashes tournament. With one day spare the England team put in a good, strong performance that made it almost impossible for the Australians to drive through and take the ashes with them. Rapide are proud of the team and proud of the high level of service excellence delivered to ECB to help them get their messages across.
more » |
Successful companies use Customer Insight to help their Marketing
04 August 2009
 |
Less than half of UK Financial Directors and Managers believe that companies in their industry sector are using customer data to drive their marketing. According to a survey by KDB, only 43 per cent of Senior Financial Executives believe that their peer group is able to access and analyse customer data for use in marketing.
more »
|
Rapide takes the lead in Swine Flu Corporate Communications
27 July 2009
 |
Many of Rapide’s customers have long known that we offer the most resilient communications solution in the UK. And over the last 9 years we have helped Communications Managers handle the critical alerts and comms required to manage situations.
more » |
Increase your response rates by over 50% with mobile surveys!
19 June 2009
 |
Research carried out by Luth found that the completion rate for mobile surveys is 12% vs. online at 7%. And 77% of respondents replying within the first 2 hours makes the mobile phone a powerful capture method when results are needed quickly.
more » |
Rapide staff run the London 10k to raise money for Myton Hospice
04 June 2009
 |
Staff at Rapide including friends and family managed to complete the London 10k and raise over £550 for their local charity, Myton Hospice.
more »
|
Rapide and Rant & Rave are in the running for coveted National Business Awards.
07 May 2009
 |
Rapide Communication is in the running for two prestigious awards for their customer insight solution Rant & Rave.
more »
|
Rapide raise money for Comic Relief
07 April 2009
 |
The staff at Rapide took part in a variety of events this Red Nose Day to raise money for Comic Relief
more »
|
The true cost of not listening to your customer
10 March 2009
 |
At Rapide we have the technology that can help your organisation sell more, inform fast and engage everyone. With this in mind we have found some valuable research that shows why our engage solution, Rant & Rave can really help your business.
more » |
Bring your child to work day!
6 March 2009
 |
Molly Shanahan, daughter of Managing Director Nigel Shanahan, spent the day with the staff at Rapide when her school held a 'bring your child to work' day. While here she impressed everyone by taking a look at our award winning service 'Rant and Rave' and writing a great summary on its features and benefits.
more » |
Middlesbrough FC combat the heavy snow using Rapide
19 February 2009
 |
When heavy snowfall began to have an impact on Middlesborough FC's steward training, they needed a solution that would allow them to organise their staff quickly and cost effectively. Read more to find out how Rapide implemented a solution in next to no time at all!
more » |
Rapide save the Co-op thousands of pounds!
18 January 2009
 |
In difficult economic climates such as those we face today, saving money and improving your business at the same time are key to any successful, diligent business. Read how Rapide helped this to happen for The Co-operative Group
more »
|
Listen to your customers...survive the credit crunch!
14 January 2009
 |
We’ve known for a long time that customer feedback is important to any organisation. With all of us feeling the effects of the credit crunch it appears it’s more important than ever to listen to your customers. A recent survey has revealed that;
82% of adults believe organisations need to “listen and act on consumer feedback if they are to weather the credit crunch”
more »
|
A Rapide route to success
23 December 2008
 |
Rapide Communication Ltd, a member of Coventry and Warwickshire Chamber of Commerce, was the national winner of the Award for Innovation through Technology at the Chamber Awards 2008.
more »
|
Rant & Rave video
17 December 2008
 |
After Rapide's recent success at the British Chamber of Commerce's Awards, Managing Director, Nigel Shanahan was at the launch of the BCC and Dell's new TV channel 'Small Business Advice'.
more »
|
Judges rave about Rapide's responses
15 December 2008
 |
A Coventry company has been named overall champion at a prestigious competition this week. The city's software company Rapide Communication Ltd, left stiff competition standing as it scooped top prize and a cheque for £2000.
more »
|
British Chambers of Commerce and Dell announce Rapide as the National Winner of the Award for Innovation Through Technology
28 November 2008
 |
Rapide Communication Ltd, a member of Coventry and Warwickshire Chamber of Commerce, has been announced as the National Winner of the Award for Innovation Through Technology at the Chamber Awards 2008.
more »
|
Rapide wins ICT Excellence Awards for Best Innovative Service and Best Overall Champion
26 November 2008
 |
Rapide left stiff competition standing as it won Best Innovative Service Award for our Rant & Rave service and scooped the top prize as overall champion and a cheque for £2,000 at the coveted ICT Excellence Awards 2008.
more »
|
Rant and Rave win commerce award for Innovation through technology
30 October 2008
 |
'Rant and Rave' - the survey brand of Rapide has been nominated for and won a prestigious Midlands based award and is now moving on to be recognised nationally!
more »
|
Flood planning must be taken more seriously
15 July 2008
 |
An official independent review commissioned by ministers on last summer’s flooding has found that the Nation’s flood defence must be taken more seriously if communities are to be better protected. Rapide offer the perfect solution to warning homes and businesses of impending floods.
more »
|
Rapide races through the rain to raise £1,500 for charity!
26 June 2008
 |
The Spring Bank Holiday rain didn’t deter the 14 Rapide employees who took part in this year’s BUPA London 10k run. Altogether, with the help of friends and family, they raised £1,500 for Myton Hospice.
more »
|
Rapide are raising money for Myton Hospice this May Bank Holiday
21 April 2008
 |
Fourteen employees at Rapide are attempting to run for glory and raise money for Myton Hospice. The team are taking part in this year's BUPA 10k London run in May. Sponsor us now at www.justgiving.com/rapide.
more »
|
Rapide’s ‘Phab’ boys successfully complete this year’s Flora London Marathon and raise over £3,000!
14 April 2008
 |
This April, Rapide’s Client Manager and Development Manager took on and successfully completed the Flora London Marathon for children’s charity Phabkids. And they managed to raise a staggering £3,000 for the cause!
more »
|
Today's Briton's in the grip of 'nomo-phobia'
31 March 2008
 |
For nearly one in five phone users being out of mobile-phone contact is as stressful as moving house or breaking up with a partner, according to a survey from YouGov. But this can only be a good thing for marketers who want to communicate to customers through mobile phones.
more »
|
Rapide’s Enhanced Booking Confirmation System wins Premier Inn an Award!
13 March 2008
 |
The Hotel Marketing Association (HMA) honoured Premier Inn with the ‘Best Use of Technology 2007’ accolade for use of Rapide’s Enhanced Booking Confirmation System.
more »
|
The Chief Whip’s Office move to text with Rapide!
29 February 2008
 |
Members of Parliament (MPs) are phasing out pagers to improve communications and save more money. Gone are the days when MPs received a pager message in the House of Commons. Now it’s a text message - using Rapide!
more »
|
16 November 2007
 |
In less than 24 hours, Rapide set up a short code number for Innkeeper’s Lodge to use on their national advertising campaign. It quickly exceeded the hotel chain’s expectations and increased their expected campaign response by 300%.
more »
|
Tidal surge puts pressure on UK coasts
9 November 2007
 |
High tides are putting pressure on coasts around the UK and many regions are on severe flood alert. Businesses and residents are all affected by the impending flooding and they need to be informed of the current dangers to their lives and homes. Rapide has the technology to help you tell those people affected.
more »
|
Important changes to the Rapide Voice Message service
8 November 2007
 |
There have been some important changes to the Rapide Voice Message service to make things easier for you when recording your messages. Read more now.
more »
|
Rapide’s Client Executive climbs to the skies for Unicef
7 November 2007
 |
Rapide’s Client Executive, Duncan Ramm climbed his way up to the Base Camp of Mount Everest in the Himalayas and raised a fabulous £300 for children’s charity, Unicef. This follows on from the previous fundraising efforts of the Rapide team where they have managed to raise over £3,000 for charity over the last 12 months.
more »
|
 |
The winner of our Marketing Forum photo competition is announced today. The lucky winner will be receiving a brand new digital camera to continue their glorious photographic career.
more »
|
 |
Winter draws in as the clocks go back and British Summertime ends on Sunday. No more heat waves in the UK – although let’s be honest, we haven’t seen much of that this year anyway! But do your staff and customers know that they get an extra hour in bed this weekend? Rapide has the key to letting them know.
more »
|
Rapide are faster, cheaper and more reliable - and we don't go on strike!
12 October 2007
 |
Rapide prides itself on providing faster, more reliable methods of communication – and what’s more – Rapide doesn’t go on strike so you can be sure corresponding with customers is always easy and available.
more » |
Blue Tongue - National Farmers' Union use Rapide to advise 20,000 farmers!
5 October 2007
 |
UK livestock farmers have faced many challenges over the past few years, but the recent outbreak of Foot and Mouth disease and the more recent Blue Tongue outbreak are a bitter blow. Find out how Rapide helped to prevent further wide spread of this disease.
more » |
Rapide boys race 47,000 others to £1,200!
1 October 2007
 |
Three of the Rapide team took on the challenge of the Great North Run, a half marathon through the streets of Newcastle in September, to raise money for charities across the UK.
more » |
Rapide's latest recruit steps into the UK finals
21 September 2007
 |
After tough competition in the Shell Step regional rounds, Rapide’s latest recruit, Yiannis Maos, powered through to achieve the accolade of ‘Most Enterprising Student’, gaining a sought after place in the UK finals.
more » |
Rapide's move sends out positive message
19 September 2007
 |
Rapide Communication is sending out a strong signal after growing too big for its Coventry headquarters.
more » |
Formula One racing star, Lewis Hamilton gets in touch
7 September 2007
 |
Vodafone’s customers were left blown away by a voice message straight to their mobile phones from Formula One racing driver, Lewis Hamilton. Rapide made this happen.
more » |
Mobile phones make your advertising pay
28 August 2007
 |
According to research, businesses don’t make the most of their advertising. And many companies are missing opportunities for making their advertising pay - but there is a simple solution to the problem.
more » |
Rapide's Marketing Executive soars in charity skydive
20 August 2007
 |
Rapide have continued in their charity fundraising this month by raising money for the Multiple Sclerosis Society. Their Marketing and Communications Executive, Stacey Roberts, participated in a 10,000ft Skydive raising an amazing £900!
more » |
Rapide flies into action for Thomas Cook Airlines this summer
6 August 2007
 |
When there is a disruption to the flight programme, all Thomas Cook Airline flight deck and cabin crew need to know about it quickly; But staff are based in 700 locations all over the world, which makes contacting them quite tricky.
more » |
|