News Room

Feedback is key to finding out how your business is doing. Without it, it’s pure guess work. But it’s important to know what both your staff and your customers think, although finding a quick and simple way to capture this information can sometimes prove difficult.

Gartner’s research in March 2007 found that feedback collected immediately after an event is 40% more accurate than feedback collected 24 hours later. What’s more, simply requesting the feedback as soon as the event is completed increases response rates to 12 percent.

Rapide’s Rant and Rave allows your customers or staff to leave their comments and feedback straight away – whether that’s at the point of sale or following a customer services call. Companies are already seeing the value in asking ‘How are we doing?’

Hallmark use Rant and Rave throughout their UK call centres to find out what customers think of their service and Whitbread use it internally to find out what their staff really think about HR and company car policies.

For more information on how Rapide’s Rant and Rave can help you and your business, give one of our sales team a call on 02476 011911 or go to www.rapide.co.uk/rantandrave.html