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The Government want to know what your customers think about you. We don’t think you should tell them.
In terms of the overall government strategy, Sir David Varney's report on service transformation is a vital component. His report offers a potential bridge between investment in IT modernisation and the need for business change driven from the very top of government.
Importantly, it is not an abstract call for better services or improved use of technology. The fact that it lays out specific actions in areas such as customer care means it offers a litmus test on the new government's attitude to business transformation.
There is also more pressure on public sector efficiency recommending significant improvements and cost savings that could be made by reviewing the ways in which citizens interact with public-service bodies and encouraging increased take-up of web and mobile communications.
Let your Customers tell you (and the Government) what they think about your service
Trust Rapide who have proved their competency specifically within the area of customer feedback and interaction across multiple touchpoints in large organisations to provide a cost effective solution in Rant & Rave.
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