Mobile Stock Checking Takes Shopping

into the Digital Age

It's not clear if people will ever buy their weekly shop from a mobile phone but this hasn't stopped Tesco from taking its first steps into m-commerce. As advances in digital shopping continue, along with handset improvements, there's no reason why a portable store in your pocket can't become a reality.

Tesco currently has 1,897 stores in the UK with 25.9m square feet of shelf space. But with limitations being imposed on its growth, creating a new storefront on the UK's 50m mobiles makes sense.
Many clients are starting to consider simple to use transactional sites which can transition well to the mobile platform. The experience allows customers with a mobile phone but no immediate access to the internet to check prices and stock availability anytime, anywhere.

It syncs seamlessly with the online catalogue and works well both as a simple price checking tool and is easy to upgrade to a transactional tool. The complete catalogue of stock is available to order.

While it is hard for each company to know yet how much additional revenue they will gain, their customer uptake is telling them they like it.