…worth a thousand words
There’s a knack to choosing the right way to get your message across
By now you’re used to sending text messages, maybe even everyday, either at home, or at work as well. They’re dinky little chunks of information. Simple. To the point.
You’ll have left a voice message or two in your time as well. Probably a few more than you’d like to remember. You can fit in more information, your tone means there’s no question about exactly what you mean and it’s really quick to organise.
Most of our clients have sent voice and text messages to groups of staff or out to customers through our Rapide Services.
Get theatrical!
It takes a lot of words to paint a picture. And sometimes your message is crying out for on the spot drama and impact. That’s when it’s a picture or a video you need to send.
- When looks matter, show what you’ve got – perfect for hip stuff like clothing or state of the art appliances. How can you explain how cool your brand or idea is in 160 characters?
- Show how it works. Demonstrate it on a video clip. Give them their own personal guide, directly into their hands.
- It’s not all one way. You can receive pictures too – customers can send in pictures for feedback, to enter a competition or just for a moment of fame, being published on your website.
- Why spend time talking on the phone describing a situation – just send a picture instead.
Client Case Study - Whitbread
Whitbread wanted an innovative new way to get staff involved in their new promotion and encourage bars to make the most of their point of sale displays.
Rapide’s Multi- Media Messaging Service (MMS) allows staff with a camera phone to send picture messages straight into the Whitbread newsletter competition published in the staff newsletter.
The best pictures were chosen by the Whitbread team and the winners included in the next newsletter.
Natalie Skett from Whitbread was impressed with the service,
“It’s brilliant! It is such a clever way to get staff to participate with the newsletter and shows off how fabulous our bar displays look in our restaurants.”
Interested? Call us to for a demonstration on 024 7601 1911.
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