Top Tip 3: Hotel Room reservations, confirmations and reminders



Our customers told us:

Christmas is the busiest time of year for us and many rooms get block-booked in advance. We need to ensure we do all we can to ensure that the reservation comes to fruition and the room is occupied, or we are at least notified of any cancellations in advance so we can re-sell the room and not lose money on them.

This problem will always exist for the hotel industry yet there are ways in which we can help you to minimise the problem.



What we did:

We devised an award winning solution for Premier Inn that delivers a confirmation text message within moments of a room reservation being made. This enables much faster check-in as the guest will have all the information that is required directly on their mobile phone, which will in most cases, be conveniently carried in their pocket on arrival. On the day the guest is due to arrive, a reminder text message is sent. If a guest is contacted at this point and they no longer require the room but have forgotten they have reserved it, they are much more likely to call or text back their cancellation, meaning you can re-sell the room and maintain revenue. We have even given Premier Inn the opportunity to up-sell other facilities such as evening meals in their restaurants by inviting guests to text back to reserve their table.

Ensure your hotel reduces the number of no-shows by reminding guests of their reservation 24 hours in advance using SMS services.


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