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How to sell more cost-effectively

Consumers are becoming more and more thrifty as their belts get tightened and fewer are visiting the shops and August saw the biggest drop in high street retail sales since records began in 1983 (Confederation of British Industry). And with marketing budgets being cut because of the credit crunch how can organisations continue to reach their customers cost-effectively to sell?
Mobile marketing allows you to send promotions, incentives and offers to your customers without relying on them to make the conscious effort to go into your store and spend their money. Messages can be sent using a variety of formats – SMS, MMS, Voice and Mobile Internet – to make sure your messages have impact and entice customers to keep spending with you. Mobile Marketing solutions can be sent at a fraction of the cost of traditional direct marketing methods using targeted, personalised and relevant technology and are more likely to generate responses for you.
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