Royal Bank of Scotland Case Study
Sales Team Communications
"I would highly recommend using the Rapide service to other colleagues of mine."
The challenge
Tom Calvert is a Regional Sales Manager for RBS. His team work on the road, spread out all over the region. Customers are their first priority and logging in to pick up emails is often tricky during the day. Tom faces a daily challenge to keep in touch with his team without forcing them to interrupt their day to log in or spending hours calling them all.
The solution
Tom records a Voice Message every week with details of sales performance and sends it out to his team to keep them up to date with their progress against target.
"I use the service, three or four times a week to get in touch with sales managers and the sales force. I think Rapide is a very effective means to communicate instantly with large groups of people…At the start of the week I make the team aware of the previous week's performance.
"It's useful for sending urgent updates and requests as well as regular communication. You can organise a message on the spot making it perfect for information you need to send at short notice.
"The voice broadcast facility is brilliant as you can send the same message to larger audiences, targeting all the appropriate members of the sale force."
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