White Papers - Mobile communication white papers

Rapide White Papers

At Rapide, we have carefully selected a range of White Papers to show you the current issues and trends affecting businesses like yours.

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Why mobile marketing at point of sale is a great way to engage consumers

Using mobile marketing at point of sale is a great way to engage consumers at their critical decision making point. In this article we cover the selling points of in-store mobile marketing and drill down into five of the most promising tactics: product information, driving traffic to stores, loyalty programs/mobile coupons, campaign extensions and brand utility.

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Varney

The Varney Report published in December 2006 made a number of recommendations on how public services can be made both more efficient and more responsive to the needs of citizens. Our report shows how you can implement this into your company.

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Mobile Marketing Response Rates

Always switched on and personal to the owner: Why Mobile Marketing – in the right conditions – delivers 10% response rates.

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White Papers - Mobile communication white papers

Rapide White Papers

Why mobile marketing at point of sale is a great way to engage consumers

Varney

Mobile Marketing Response Rates